When it comes to using the internet to produce leads and generate an results you “need” an online marketing system in place before you start wasting your time on marketing. Now whether you decide to produce your own online marketing system or you choose to make use of one of the generic marketing systems available like My Lead System Pro or JB’s 7 Figure Networker that’s totally up to you but in this post I’m going to break down the online marketing system so you see the components for yourself.
first of all why would you want to have an online marketing system in place before you even begin marketing? The answer is simple: Because you want to be able to capture people‘s details (Leads) and results while automating the growth as much as possible.
This is where you marketing system would come into play and it just makes sense to have a marketing system in place before you go out and spend your grim earner dollars or your valuable time on marketing if you’re not going to squeeze it for everything it’s got.
You wouldn’t fathom a local store advertising their shop before they had the store stock full of products and willing to results would you? No… You need to have the same mindset.
Now this doesn’t count what network marketing company, multi level marketing company or even what online enterprise you’re running, you need a marketing system in place.
Ok… So what makes up a marketing system?
1 – Lead Generation and List Building
The first component to an online marketing system is lead generation and list building, you not only need to create new customers every single day but you also need to capture their details so they can become customers and repeat customers. In order to improve a list you need an auto-responder which is a service that allows you to store people’s details, achieve email follow up series and send out bulk email to your entire list.
In order to achieve leads you need to master an online marketing plan of action for driving traffic to a lead capture page like this that will allow you to capture people’s details to store in your auto-responder and in the long run improve your list.
2 – Funded Proposal and Sales Funnel
generating the lead is the first part of the online marketing system but you need a way to monetize your leads and not solely persuade them into customers you also want to bring them into your chosen network marketing enterprise. The first step to monetizing your leads is the funded proposal which is basically a cheap news product that you offer on the front end of your sales funnel, so when someone opts into your capture page they are then taken straight to a sales page for an info product that can range anywhere from $7 to $97 dollars this will allow you to achieve up front profit and fund your marketing.
The second phase to the sales funnel is the back end which is fulfilled in your email auto-responder service you generate an automated email follow up series that sends out to your leads on complete auto-pilot.
“Automation and leverage is the might of an online marketing system”
In that email follow up series you not entirely want to increase a relationship by offering lucrative tips, resources and learning you also want to have affiliate links to products, seminars, etc that you stand behind and trust will add value to the people’s life’s on your list.
It’s possible to obtain automated signups into your company opportunity by crafting a sales funnel around you chosen company opportunity. You can produce a sales funnel however you like and it genuinely all comes down to the business you’re in and the marketing you’re doing but the idea of a sales funnel is to achieve multiple results stream on complete auto-pilot.
When you obtain a productive sales funnel in place all you need to do is drive traffic through it and the money and company process comes out the other end, to ascertain how to produce a good sales funnel click here.
If you’re reading this and your new to the industry I’m sure you thinking to yourselfgood enough now “How the heck do I piece all of this together”, well my suggestion would be to not bog yourself down with learning how to piece it together and apply a marketing system like MLSP while you learn.
By Billy Brady
Loved your article. Makes a lot of sense, and thanks for the advice. I’m a starter and learning as much as I can about internet marketing. People like you are a treasure to society. Thank you. Loved it. Simple, straight forwward, and in layman’s (or is it layperson’s?) terms.
Powerfull article, i think setting a sales funnel (the back end which is fulfilled in your email auto-responder service) and generating an automated email follow up series that sends out to our leads on complete auto-pilot is the more difficult part.
- first you need to have a strong relationship with prospect / customer, because “All things being equal people would rather buy from someone they know and trust. All things NOT being equal… people would STILL rather buy from
someone they know and trust”.
- second, have a continuity in the “give high quality contents” to the prospect and customer, for free or not. it is more easly, of course